IP development by Jared Suarez

This PDF coming soon...

Inclusion

Full Site

Hybrid 

New Media Series

​THE TADPOLE MODEL

The "crossmedia franchise" as a tadpole (cf. tentpole) model enables independent and low budget filmmakers to scale production using crossmedia and interactive viral formats (TV, apps, social media, games). 

Instead of non-starter costs to drive audiences to the theatre, "ancillary" content is moved ahead of distribution allowing the property to grow both virally and rhizomatically across digital channels -- diffracting or distributing costs associated with mass media marketing/P&A.

The "crossmedia franchise" suggests that a tadpole can become an IP using a content mix or "media stack" consistent with tadpole budgets.

TREATMENTS

Series

(full site by request)

GAME

Pre-Viz

Game Show

Overview

Original IP

Coming Soon

INTERACTIVE                 TV FORMATS                     FEATURE FILM

CrossMedia Franchise